Felicia Alva has many years of experience in the cosmetic industry. She is a licensed Esthetician/Make Up Artist. As a result of her training she has worked in sales, product development, education & training, artistry ( print, commercial), as well as skin care. Having worked with the likes of Bobbi Brown, Charlotte Tilbury and Eugenia Weston sharpened her artistry skills.
After 20 years in the industry, she fulfilled a desire to create a line of her own. "All these years my emphasis was on creating beautiful brows and my artistry. It was a natural progression to create a unique cosmetic line", says Felicia. Her philosophy is just how a butterfly metamorphosis', so does a woman when she uses make - up. Felicia adds, "I leave my clients with one inspirational thought, embrace your individuality!"
For a gallery of her work chick here